Sourso vs Profound

Profound measures deeply.
We measure and then write.

Profound is the most established analytics product in this category and the one enterprise teams shortlist first. This page says plainly what it does better than us, and where we are the better fit.

Checked against Profound’s own site on 2026-08-30. Visit Profound →
We sell one of these two. Everything about the other was read off their own site on the date above, and linked so you can check it.

The short version
Pick Profound if

You are an enterprise marketing team that needs log-level crawler analytics, prompt volume estimates and coverage across ten or more engines, and you have a content team already. Their crawler analytics is more detailed than ours and their engine list is longer.

Pick Sourso if

Nobody on your side is going to write the pages. Sourso samples, drafts the content that closes each gap and tracks whether the answer changed, and every draft waits for your approval. It also samples Doubao, including its app, and DeepSeek, which matters if your buyers are in China.

Side by side
ProfoundSourso
Engines covered
Ten or more, including Perplexity, Copilot, Grok and DeepSeek
ChatGPT, Gemini, Claude, Google search and web AI answers, Doubao including its app, DeepSeek
Crawler analytics
Log-level, the most detailed in the category
Server-log classification of 29 AI crawlers, published as a free tool
Writes the content
Yes, through marketing agents and AEO content generation
Yes, and nothing publishes without your approval
Where the methods come from
In-house
Ten ported from published research benchmarks, hireable one at a time so you can compare them
Chinese engines
DeepSeek listed; Doubao not listed
Doubao (API and app) and DeepSeek, recorded the same way as the international ones
Who it is built for
Enterprise teams and agencies
Whoever the marketing landed on, from a researcher to a small brand team
Common questions
At measurement depth and engine count, yes, and we would rather say so. Their crawler analytics goes further than ours and they cover more engines. The difference is what happens after the report: they are built for teams who will act on it, and we are built for people who have nobody to hand it to.
They do not publish a price; the tier is quoted. Third-party round-ups in this category put enterprise AI-visibility tools in the thousands per month, and report-only trackers from roughly $495. Ask them for a current quote rather than trusting a number on our site.