AI visibility tool

Know whether AI names
your brand. Then change it.

An AI visibility tool measures whether AI answer engines mention and cite your brand when buyers ask about your category. Sourso does that, and then writes the content that closes the gaps it finds.

What it measures

Per engine, per question, over time. The plain answer to whether you are in the conversation at all.

How often you come up against how often the competitors do, aggregated by day so a change is visible the week it happens.

The sites each engine quotes when it answers. That list is the one you have to get onto, and it is rarely the search results.

The words the engines use about you, including when they are wrong, which is its own kind of finding.

Engines covered

The Chinese engines are recorded the same way as the international ones, so one analysis reads across both markets. Most tools in this category cover one side.

ChatGPTGeminiClaudeGoogle Search + AI answersDoubao, including its appDeepSeek
Where most AI visibility tools stop

They hand you the dashboard. The gap it shows is real, and closing it is a writing job that lands back on you. Sourso is built around the second half: the same team that samples also drafts the pages, comparisons and technical signals that would get you into the answer, and holds every one for your approval.

How to judge one
01
Which engines it samples

Ask specifically about the ones your buyers use. Coverage lists are marketing; the honest question is whether your market is in there.

02
How often it samples

Answers move week to week. A monthly snapshot will tell you what was true last month.

03
Whether figures are traceable

Every number should open up to the answer it came from. A score you cannot audit is a score you cannot act on.

04
What happens after the report

Measurement is the cheap half. Ask what the tool does about the gap it just showed you.

Common questions
Software that checks whether AI answer engines mention and cite your brand when someone asks about your category, and tracks that over time. Search Console does not report it, so without one you are guessing.
The ones your buyers use, which is not the same list for everyone. If you sell into China, a tool that skips Doubao and DeepSeek is measuring the wrong market, however many Western engines it lists.
Rank tracking asks where you sit in a list of links. This asks whether you appear inside a written answer, and which sources it quoted to write it. Those sources are frequently not the pages that rank.
No, and that is the main difference from most tools in this category. The same team drafts what would close each gap, and nothing gets published without your approval.